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Pitching To The Press
March 10, 2021 @ 12:00 pm - 1:00 pmFree
In this session, Haley Cawthon, a staff reporter at Louisville Business First, will share insights into the journalism industry and how entrepreneurs can use media outlets to validate and promote their businesses. She will cover topics such as: what makes something worthy of news coverage; how to build media connections; and the best ways to pitch your story to reporters and editors. She will also discuss some of her previous articles on local businesses and details on how to get coverage in Business First and beyond.